# Referral Link - Messenger

### Introduction

Referral Link is an advanced function for Messenger platform.

A single message can be tied to a fixed link; when customers click on the link, they will be directed to a new conversation with the bot, replying a certain message content. This is a “shortcut” to start a particular conversation with the bot.

{% hint style="success" %}
With the use of Referral Link, customers can directly reach a specific message content.
{% endhint %}

![](https://4036424674-files.gitbook.io/~/files/v0/b/gitbook-legacy-files/o/assets%2F-LlAIFssOEGqft8svll9%2F-LpSfSgH4iCi1Ytpp14i%2F-LpSf_tmfs3PcicHkbCc%2Fimage.png?alt=media\&token=08bb987c-e2b0-4fc2-96c0-fd3c1c1b3abd)

{% hint style="warning" %}
When finish editing, don't forget to press “Publish” at the upper right corner.
{% endhint %}

![](https://4036424674-files.gitbook.io/~/files/v0/b/gitbook-legacy-files/o/assets%2F-LlAIFssOEGqft8svll9%2F-LpSfSgH4iCi1Ytpp14i%2F-LpSfes-MKydDrFXeKFs%2Fimage.png?alt=media\&token=d0067667-d1f2-4024-af81-9c5127b767b2)

Learn more about the official documentation from the Messenger team, please visit <https://developers.facebook.com/docs/messenger-platform/discovery/m-me-links>

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